Globalization, ICT, and the Triumph of Corporate Media

NIJAF MAU
Jun 13
1 min read

Author: ELINA Elon

Abstract

This study, “Globalization, ICT, and the Triumph of Corporate Media,” examines the role of Information and Communication Technology (ICT) in accelerating the expansion and dominance of corporate media conglomerates within the globalized landscape. The study critically analyses the historical evolution of corporate media, exploring its implications for cultural diversity, public discourse, and democratic governance. Grounded in the Globalisation Theory (Transformationalist Perspective) and the Political Economy of Media, this research adopts a literature review methodology to synthesise scholarly works, historical trends, and empirical studies. The findings highlight the growing challenges of regulating global media corporations in an era of rapid technological advancements, data-driven media ecosystems, and geopolitical realignments. The increasing concentration of media ownership, facilitated by ICT innovations, raises concerns over censorship, biased reporting, and the erosion of media pluralism. Furthermore, the dominance of corporate media platforms in the digital space reinforces algorithmic control over information dissemination, shaping political narratives and consumer behavior. The study underscores the urgent need for transparent and balanced regulatory frameworks that promote accountability, safeguard democratic discourse, and ensure equitable access to diverse media content. While globalization and ICT have expanded the reach and influence of corporate media, they have also highlighted the necessity of ethical guidelines to counter media consolidation and protect public interest. The study recommends fostering a more inclusive and decentralized media environment that prioritizes democratic values over commercial imperatives, ensuring a sustainable and diverse information ecosystem in the digital age.

Keywords: Globalization, ICT, Corporate Media, Media Conglomerates, Media Consolidation, Digital Governance